June 17, 2025
What is a Fractional CMO & Fractional Marketing Team?
When it comes to growing your business, marketing plays a crucial role. But what happens when your company is scaling fast, and you’re not ready to hire a full-time CMO or expand your in-house marketing department? This is where fractional marketing teams and fractional CMOs come in.
This model has gained traction among startups, SMBs, and even larger enterprises due to its flexibility, cost effectiveness, and access to top-tier expertise. But what exactly are fractional marketing teams and fractional CMOs? And how can they help you achieve your business goals?